Plain answers for owner-operators.
The questions owners actually ask, answered straight: real price bands, named sources, and a section in every guide on when you don't need us at all.
Money & ownership
How much does a website cost for a small business in Canada?
What a small business website really costs in Canada in 2026: DIY builders, freelancers, agencies, and subscriptions, plus the upkeep costs most guides skip.
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Who actually owns your website and domain?
How to check who really owns your domain, hosting, and site content, the questions to ask any web provider, and the walk-away answers that should end the call.
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.ca or .com: which domain should a Canadian business use?
When to choose .ca, when .com makes sense, how to run both domains properly, and what Google actually says about domain endings and rankings.
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Getting found
How do I get my business recommended by ChatGPT and AI search?
How AI engines pick businesses to recommend, and what to fix first: Google Business Profile, consistent listings, real reviews, and answer-shaped pages.
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Is a Google Business Profile enough, or do you need a website too?
What a Google Business Profile does brilliantly, where it ends, and why the profile plus your own website work as a pair for Google and AI search.
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Your trade, your craft
Do contractors actually need a website?
An honest answer for contractors: when referrals really are enough, what homeowners do with your name, and what a contractor website must have to close jobs.
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Do artists need a website, or is Instagram enough?
Why Instagram alone is risky for artists, what collectors and galleries expect to find on a website, and how to sell work without marketplace fees.
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Does a musician need a website in 2026?
What bookers, press, and sync licensors actually check, what belongs in an EPK, and why an email list beats the algorithm for working musicians in 2026.
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